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Social Media Guidelines for Employees

Empowering people through social media is fundamentally good news. But it can have unforeseen and unintended consequences as well. The objective of these guidelines is to help Simpsons Creative employees get the most out of social media while avoiding theRead more …

Simpsons Creative PR Brief

All forms of publicity are lifeblood to a business, and to neglect public relations would be to miss out on a valuable opportunity for self promotion. The particular value of public relations is that there are no media costs toRead more …

Simpsons Creative Website Brief

The website design brief is the starting point for your web designers and developers; it is the most often referred to document in the whole web design and development process, and gives you the opportunity to examine the real purposeRead more …

The Social Media Brief

Nowadays, most business people recognise that social media is vital to their survival and success in the market place. The question is, what form should that networking take, and how should it be implemented in practical terms – without consumingRead more …

The Logo Brief

A design or image-briefing template is a very useful tool. There are many different variations but most are built around the following basic elements. As you work through the brief you will find that it is one of the quickestRead more …

A Creative Brief For Simpsons Creative

A creative brief is like a road map. A great brief leads to imaginative and persuasive ads, websites or videos. And gets you there quickly. A bad creative brief starts you off in the wrong direction. So you have toRead more …