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- Powerful but perishable – use social media whilst it’s hot!
- Limited edition corn flakes – how exclusive can you get!
- On finding inspiration in the bottom of a glass
- We’ve not only taken the craft out of art. We’ve taken the craft out of craft!
- Retail Revival Demands Ideas – Not Just Money!
- Now even baked bean tins have celebrity designers!
- Consumer Profiling – The New Censorship
- Revealed – The real ‘hidden persuaders’
- Tweet, Woof, Miaow – Welcome to Social Petworking!
- Simpsons in promotion of one of Stortford’s oldest firms
- Che Guevara Meets Today’s Pretty Poster Boys
- What to do About ‘Cookies?’ – Try Confused.com!
- “So, Mr Bond, first I am going to give you this Omega watch, then I am going to kill you!”
- The ‘ah’ factor – advertising’s secret ingredient
- Come Back Bill Stickers – All is Forgiven!
- Social networking untangled: New guide FREE from Simpsons
- Wake up and Smell the Coffee – It’s Nescafe!
- So you Think you Know What Social media is all About?
- Name That AD – Prize Competition
- BT roll out new broadband speeds: dead slow and stop…
- Traditional advertising is dead. Long live traditional advertising
- It’s Time to Talk Tough With Litter Louts
- Forget the frankincense and myrrh. Just bring your gold!
- The middle classes are the new poor, reduced to shoplifting in Waitrose
- Nostalgia definitely isn’t what it used to be!
- You think Comic Sans is bad? Bring back Microgramma Bold Extended!
- Coming soon to your high street – tattoos from your greengrocer!
- Dr Who hits the high street – in Harris Tweed!
- Tetley Tea Folk commercial turns out to be a tribute to Norman Wisdom
- Love them or loathe them, you’ve got to admit Tesco’s ads have got style.
- Pretentious? This ad should be entered for the Turner Prize!
- Guaranteed wealth, health and happiness – or your money back!
- St Tescos Calls the Faithful to Prayer
- The Tetley Tea Folk come back as Chavs!
- Skinny Kate, or Busty Mad Maiden?
- Getting an Eco-friendly Package Deal
- Trust me, I’m an Adman!
- Brussels spouts off again!
- New Media? That’s so last week!
- Redesign BP logo competition
Nostalgia definitely isn’t what it used to be!
29/10/2010

Judging by the recent crop of TV commercial remakes, nostalgia is not, as they say, what it used to be. The Tetley Tea Folk, in their recent revival, proved disappointingly bland. Mr Happy, currently fronting for Spec Savers, has lost his sunny disposition (having failed to cash in on their two-for-one offer). And, shock horror, the Milky Bar Kid, as played by actor Chris Beebee in a comeback for the brand, has joked about taking drugs (and you thought it was the chocolate that was sweet and white!)
But perhaps most politically sensitive of all, there is talk of the Green Cross Code Man making a reappearance in a rescreening of the original public information film. Considering the recent fuss that was made about 7-year old school girl Isabelle Holland being allowed to walk 45 yards alone to the village school – Lincolnshire County Council threatened her parents with legal action if they continued to allow her to do so – you’ll appreciate that the BBC’s plans are PC dynamite.
In one film from the series (YouTube Green Cross Code 1) a boy and a girl of about Isabelle’s age step out unsupervised on a busy road and are practically run over by an Austin Allegro (a particularly sad way to go, as one viewer comments). Only then does Green Cross Code Man appear, have a few sharp words with them, and tell them to be more careful next time because he – and by implication any other adult – will not be around to look after them.
It’d be a brave BBC that released that clip nowadays. And as for the decidedly camp appearance of Green Cross Code Man himself – just dig those shoulder pads and skin tight tights – I can’t help but wonder if he’s the right man for the job!







