Simpson’s Build Blogs That Build Business

businesses are coming to recognise the value of social media in the marketing mix, and helping them capitalise on it is a new blog building service from Royston Simpson Creative that puts all the technical know-how and service support at their fingertips

“It’s a great public relations medium for us” says Karen Fogarty of IQ Cambridge Business Park, for whom Simpsons have created a blog (www.cambridge-business-information.com) which offers a news, views and diary streaming service to subscribers and followers on Facebook, Twitter, Flickr and Audioboo

“It’s also another powerful arm to our marketing actitivities”.

“A business blog is a guaranteed way to increase traffic to a company’s main website, as well as upping its ranking on Google and other search engines” adds Richard Taylor, Managing Director of Simpsons.

These days it’s a must for any enterprising concern, but it’s most effective when used as part of a multimedia campaign featuring traditional advertising mediums like press, public relations and direct marketing.

Even new media moguls like Virgin Media rely on TV and press to promote their broadband service.

“At Simpson’s we can offer clients the best of both worlds”